Persuasion: The Art of Influencing People (Paperback)

Category: Foreign Language Books: Business, Investment and Economics

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Ever wondered what it's like to get people to do whatever you want, whenever you want? We all know people who are incredibly persuasive. With effortless charm, they manage to somehow gain our trust, interest and support, time and time again. Is it a gift they are born with? Is it all an illusion? No, it's the art of persuasion and you can learn it too. We all rely heavily on our persuasive powers every day - whether you are trying to get people to agree with you, influencing others to make a decision, asking for something, or attempting to bring about a change of behaviour or attitude in others, your success will depend on how persuasive you can be. Persuasion is key to personal and managerial success.

Title	Persuasion: The Art of Influencing People (Paperback)
Author	James Borg
Publisher	Pearson (India)
ISBN	9788131718339
Edition	2nd Edition, 2007
Number of Pages	288
Country	India
Language	English