Marketing Management image

Marketing Management (Paperback)

by Rajan Saxena

Total: TK. 1,611

Marketing Management

4th Edition, 2009

Marketing Management (Paperback)

TK. 1,611

বইটি বিদেশি প্রকাশনী বা সাপ্লাইয়ারের নিকট থেকে সংগ্রহ করে আনতে আমাদের ৩০ থেকে ৪০ কর্মদিবস সময় লেগে যেতে পারে।

Book Length

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904 Pages

Edition

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4th Edition

Publication

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McGraw-Hill (India)

ISBN

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9780070144910

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বই হাতে পেয়ে মূল্য পরিশোধের সুযোগ

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৭ দিনের মধ্যে পরিবর্তনের সুযোগ

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Product Specification & Summary

Marketing Management
This edition on the well known text book on Marketing Management lives upto the promises of its earlier editions. Additionally, factoring in the market downturn of 2008-2009, it focuses on innovations required in product, processes and systems for effective marketing in difficult times for the customer as well as the marketer.
Salient Features
• Discussion on contemporary developments in Indian and world markets
• Coverage on upcoming themes in marketing ? cause marketing, green marketing, experiential marketing
Title Marketing Management
Author
Publisher
ISBN 9780070144910
Edition 4th Edition, 2009
Number of Pages 904
Country India
Language English

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Marketing Management

Rajan Saxena

৳ 1,611 ৳1611.0

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