হান্টার অর হান্টেড? টেকনলজি ইনোভেশন এ্যান্ড কমপিটিটিভ স্ট্র্যাটেজি (Paperback)

Book Summary of Hunter Or Hunted?: Technology, Innovation And Competitive Strategy
For business executives, complexity and uncertainty often characterizes the competitive landscape and strategic choices surrounding technology and innovation. In this fascinating and enjoyable new read, e-business expert Dave Rochlin dispels many of the myths, and outlines the primary factors which determine why some firms thrive while others flop in adopting or introducing new technology. Drawing from his exhaustive research as well as his personal experiences as consultant, executive, and educator, Rochlin delivers practical advice to give readers a thorough understanding of the complex high-tech environment. He also provides numerous examples from other prominent experts in the field, enabling readers to learn from the mistakes and successes of those who have blazed the high-tech trail before them. Offering a holistic view of innovation, technology, and competitive strategy, this unique book blends contemporary and classical research theory, a historical perspective, and the current best practices from industry. It covers technology from a systemic and contextual perspective, offers an extensive review of lifecycle theory and lifecycle based competitive strategy, and thoroughly explores the idiosyncrasies of competitive advantage and the role of technology. The result is a comprehensive yet cohesive source that distills the competitive dynamics surrounding technology and innovation. A fascinating read, Hunter or Hunted? Technology, Innovation, and Competitive Strategy equips readers with a practical and powerful set of tools to help them make better strategic decisions in the face of technology — helping them hit the mark instead of falling prey to their rivals.