5th Edition, 2013

E-Business and E-Commerce Management : Strategy, Implementation and Practice (Paperback)

by Dave Chaffey

Category: Department of Management

TK. 1,413

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E-Business and E-Commerce Management: Strategy, Implementation and Practice, authored by Dave Chaffey, is a book that is useful for MBA, Masters and undergraduate students. The book covers all the aspects of e-business, and various features that help a student learn better. These features include: margin definitions, international case studies, activities and web links.

About Pearson Education
Pearson is one of the biggest education companies in the world. They are educating 100 million people worldwide. They cover a wide spectrum of subjects including: business, technology, sciences, law and the humanities. Their books and resources help students learn, teachers teach and professionals evolve through their career. Pearson has designed their learning tools in a way that will help people expand their knowledge, develop skills and know their potential.

Title	E-Business and E-Commerce Management : Strategy, Implementation and Practice
Author	Dave Chaffey
Publisher	Pearson Education (India)
ISBN	9789332511170
Edition	5th Edition, 2013
Number of Pages	768
Country	India
Language	English