Description This is a PearsonGlobal Edition. The Pearson editorial team worked closely witheducators around the world to include content especially relevantto students outside of the United States. For undergraduate courses in Entrepreneurship and New VentureCreation. Inspirational and informative? Entrepreneurship: Launching New Ventures introduces studentsto the process of entrepreneurial success. There has never been a more invigorating and opportunistictime to study entrepreneurship. Around the world, the currenteconomic crisis is not just negatively affecting business, thiscrisis is also generating business opportunities for the creativeand daring. Show your class how to take advantage with Entrepreneurship: Launching New Ventures ?the text thatintroduces students to the process of entrepreneurial success andshows them how to be effective every step of the way. The third edition now includes opening profiles, studententrepreneurs' insights, updated features, new and updated cases,and updated references. For Sale in Indiansubcontinent only Preaching the three P's! Passion?A lack of belief and fire for a budding enterprise is the quickest route to failure. This text encourages the notion that having passion is step number one. Persistence?Turning a spark into a flame takes more than gusto; it also takes persistence. Barringer/Ireland explains to students that when roadblocks arise, and they will, using persistence to stay focused is a necessity. Planning?Entrepreneurial ventures struggle or fail when the original idea is flawed and/or poorly considered. To help students avoid possible business failure, this text places special emphasis on the carefully planned beginnings of the entrepreneurial process. Accesible Approach to Understanding the Entrepreneurial Process?This text is divided into four parts and fifteen chapters. Each of the four parts make up Barringer/Ireland's entrepreneurial process model, which helps students understand the entrepreneurial
Title
Entrepreneurship : Successfully Launching New Ventures